The hype has well and truly started. The digital world is abuzz with talk of HTML5 and W3C have helped it along with a big, shiny new logo.
And very cool it is too.
Apparently meant to stand “strong and true, resilient and universal” the logo wouldn’t look out of place on the chest of a superhero, or on the shield of a reminiscent 80′s warrior (Transformers anyone?)… No doubt it will spend most of it’s time adorned across the t-shirts of web developers though. Mine’s on order.
W3C and Ocupop (the design agency responsible) have done an excellent job here of explaining HTML5, making it cool and encouraging us developers to do away with our geeky garbs (except t-shirt), don our capes and make the bold step into the future and start coding in HTML5. Check out the site at http://www.w3.org/html/logo/
Technically HTML5 isn’t actually finished yet but that doesn’t mean we can’t get cracking now – deep down every superhero is a planner – and the best way to drive progress and support will be to unleash it in the wild and report back on how it copes.
A badge of honour
There has been an explosion in open-source technology in the last couple of years, coupled with an appreciation of standards and it is responsible for some of the most exciting, creative developments on the web for a long time. The success of the likes of WordPress, Apache and Android just go to show the power of a passionate community working together to create something amazing.I get the feeling HTML5 will quickly be adopted by these talented and generous communities.
Using HTML5 is already something to be proud of and the logo will start popping up on sites all over the place – a badge of honour.
Media Temple have achieved something similar with their logo; developers are so pleased to be using Media Temple as their hosting provider that you’ll often see them actively promoting them with a little logo in their footer.
To supplement the new logo W3C have created the mighty-sounding BADGE BUILDER 5000 to help you show off what new technology you’ve used on your site.
Here is the all singing, all dancing, bells & whistles HTML 5 badge:
Nice, eh. Any superhero would be proud: strong and true, resilient and universal. Unfortunately we didn’t build this site with HTML5, so we can’t really have our own badge of honour just yet but we’re working on it.
Our next launch is indeed an HTML5 site.
Watch this space. We should be launching in the next few weeks.

